The psychology of colour
Communication relies heavily on how your content resonates with your audience – how do they feel after engaging with you? Do you want them to […]
The psychology of colour View project »
Communication relies heavily on how your content resonates with your audience – how do they feel after engaging with you? Do you want them to […]
The psychology of colour View project »
It’s the time of the year when our minds turn to the delicious dishes that signify the festive period. For me, it’s definitely the family
A recipe for a great partnership (or a trifle) View project »
Artificial Intelligence (AI) is the elephant in the room in any discussion about content creation currently. To put it in context, ChatGPT is the fastest
Building your content career in the age of AI View project »
What if you could write the first draft of your next communication strategy in under five minutes? Artificial Intelligence (AI) is rapidly becoming more practical
How government communicators could leverage AI to achieve their objectives View project »
Having worked in the public sector for 11 years, I have read a lot. As a web publisher, I read policy, reports, articles and media
Stop readers in their tracks View project »
Continuous improvement is a concept that drives me. I’m fascinated with innovation and finding ways to continuously improve outcomes. Strong communication strategies include the Five
Continuously improving communication strategies View project »
This month I’m going back to the very deep well that is the Organisation for Economic Co-operation and Development’s (OECD) report on public sector communication.
Building high-performing and future-proof Public Communicators View project »
“The medium is the message”. Yeah, yeah we’ve all heard the Marshall McLuhan schtick. Too often perhaps! The Canadian communications theorist openly admitted that his
Landing the message, with Andy Bell View project »
Is ‘media training’ still relevant and useful? The answer is yes. To get better on-camera, you need to be proactive in improving your media interviews
5 questions to ask before choosing your next media training View project »
The Australian Federal Government’s adoption of the WCAG 2.0 Web Accessibility Guidelines requires video content on government websites to be captioned. This tutorial walks through how to use Youtube Automatic Captions to caption your videos and remove errors which may alienate your viewers.
How to fix errors in YouTube’s Automatic Captions – a 5-step guide View project »
Be honest, when was the last time you reviewed your audience personas? Unless it was within the last three months, they might need a post-pandemic
Post-Pandemic Audience Personas: do you still know who you’re talking to? View project »
There is no denying that it has been a strange past month. Travel restrictions, business closures, empty streets, social distancing…it is an easy time to
A work that works for you – The value of positive culture View project »
Webcams are great for videoconferences, but if you want to make a presentation or livestream from your desk look better, you can use your phone.
Tips for better smart phone videos View project »
Last thursday, Chief Minister Andrew Barr announced that, due to the Covid-19 crisis, Australian Public Service departments will be making the shift to working from
Communication cues for dispersed crews View project »
In our current climate the interest in and demand to work remotely has increased. We see our home as a place for relaxation and rest,
5 Tips for Working Remotely View project »
At the start of 2020, England rugby coach and contentgroup ambassador Eddie Jones visited Canberra to raise funds for the ACT Rural Fire Service. Along
If you are publishing videos on social media without captions, you may be missing out on reaching a big part of your audience. Captions are
Watching videos with the sound off View project »
As communicators, both in the private and public sectors alike, we’re always looking for new ways to demonstrate the value of our work. Whether a
What case studies can do for your communication strategy View project »
Your website is one of the first places people will look for information about your government department or agency. It represents who you are, what
The Ultimate 10 Step Content Creation Checklist for Government Communications View project »
No—it’s not a joke. Our profession is renowned for it’s lack of mathematical ability but we can count to two. That’s how many it takes
How many communicators does it take to do an audit? View project »