Starting from a blank page? Challenge accepted. Depending on who you’re asking, starting a communication strategy from scratch can be an exciting prospect or a …
How to build your communication strategy from scratch View project »
I remember it like it was yesterday. The first day I met Eddie Jones. It was a day much like today in Canberra. Bright blue …
contentgroup CEO and Founder, David Pembroke, has been named as a finalist in the Defence Connect Australian Defence Industry Awards for Marketing/Communications Professional of the …
David Pembroke finalist in Australian Defence Industry Awards View project »
You may not know it, but the usage of cloud technology has skyrocketed during 2020. The COVID-19 pandemic has sparked a cloud revolution which is …
Nudge theory represents a game-changing tool for communicators seeking to influence their audience. Better yet, it’s expected to grow even more popular with the explosion …
The ability to write in plain English is one of the most in-demand skills for communicators. If you’re trying to write in plain English, what …
A Communicator’s guide to… is a monthly blog series tackling the latest trends in technology relate to government communications Chatbots present communicators with an important …
Webcams are great for videoconferences, but if you want to make a presentation or livestream from your desk look better, you can use your phone. …
There has never been a better time to start storytelling to explain your policy, program, service or regulation. During the Covid 19 pandemic, people are …
4 Tips on how to engage your audience with your content communication View project »
On Sunday night, Prime Minister Scott Morrison announced that, due to the Covid-19 crisis, Australian Public Service departments will be making the shift to working …
In our current climate the interest in and demand to work remotely has increased. We see our home as a place for relaxation and rest, …
In a little over three weeks, England rugby coach and contentgroup ambassador Eddie Jones will be in Canberra to raise funds for the ACT Rural …
If you are publishing videos on social media without captions, you may be missing out on reaching a big part of your audience. Captions are …
David Pembroke talks to England’s coach most days, advising him on how to win pre-match battles, hears Alex Lowe Alex Lowe, Deputy Rugby Correspondent Thursday …
Eddie Jones’s most trusted confidant: the man who took on haka View project »
My grandma was an underground communications guru. Not in a university or content company but privately and with great insight. She had a brilliant and …
Merry Xmas. “And David, by the way, you do know don’t you that you have to do a blog for the last newsletter of the …
Merry Christmas & 2019 Wrap Up Remarks from CEO and Founder David Pembroke View project »
Mitigating risk with social listening. Australian Federal Government social media accounts typically provide the public with news and information about services, rather than enter into …
The England head coach looks at the Manchester City manager and other gurus who changed his thinking as he got his side mentally and physically …
contentgroup ambassador Eddie Jones releases his autobiography View project »
If you design content for government, you’ve most likely come across the dreaded question at the end of a project: “is this PDF accessible?” Although …
Stop thinking of networking as a business activity where you need to schmooze your soul away. Imagine it as a post-work after-party, or a wonderful …
