The annual report is one of the most important documents your organisation will publish, so it is important to invest an ample amount of resources …
Top tips to prepare and design your annual reports View project »
If you design content for government, you’ve most likely come across the dreaded question at the end of a project: “is this PDF accessible?” Although …
9 Tips for Creating Accessible PDFs in InDesign View project »
2020 came to an end, but digital communication continues to stay relevant even through 2021. There are different platforms that cater to the need to …
Are webinars part of your stakeholder engagement strategy? View project »
There has never been a better time to start storytelling to explain your policy, program, service or regulation. As the world slowly recovers from COVID-19, …
6 Tips on how to engage your audience with your content in 2021 View project »
In 2020, the concept of strategic communications was discussed within several key strategy documents released by the Australian Department of Defence. The Defence Communication Strategy …
A new form of defence strategy – the role of strategic communications View project »
In 2020, Australia entered its first recession in nearly thirty years. When this recession hit, many of Australia’s business leaders, politicians, and public servants were …
Mitigating risk with social listening. Most Australian Federal Government social media accounts typically provide the public with news and information about services, or one-way communication, …
Starting from a blank page? Challenge accepted. Depending on who you’re asking, starting a communication strategy from scratch can be an exciting prospect or a …
How to build your communication strategy from scratch View project »
I remember it like it was yesterday. The first day I met Eddie Jones. It was a day much like today in Canberra. Bright blue …
contentgroup CEO and Founder, David Pembroke, has been named as a finalist in the Defence Connect Australian Defence Industry Awards for Marketing/Communications Professional of the …
David Pembroke finalist in Australian Defence Industry Awards View project »
You may not know it, but the usage of cloud technology has skyrocketed during 2020. The COVID-19 pandemic has sparked a cloud revolution which is …
Whether you use Outlook or Gmail or any email platform in fact, email has become a ubiquitous aspect of the office worker experience. It is …
Nudge theory represents a game-changing tool for communicators seeking to influence their audience. Better yet, it’s expected to grow even more popular with the explosion …
The ability to write in plain English is one of the most in-demand skills for communicators. If you’re trying to write in plain English, what …
A Communicator’s guide to… is a monthly blog series tackling the latest trends in technology relate to government communications Chatbots present communicators with an important …
Personas are semi-fictional representations of your ideal audience based on research and data. Personas can help government departments improve the way they create content and …
Creating digital personas for your social media View project »
Podcasting is officially a thing again. It came and went and is now back with a bang. As of May 2020, 87% of the Australian …
9 tips for starting and sustaining a successful podcast in 2021 View project »
Webcams are great for videoconferences, but if you want to make a presentation or livestream from your desk look better, you can use your phone. …
On Sunday night, Prime Minister Scott Morrison announced that, due to the Covid-19 crisis, Australian Public Service departments will be making the shift to working …
In our current climate the interest in and demand to work remotely has increased. We see our home as a place for relaxation and rest, …
