Are Government and Mass Media on a Level Playing Field When it Comes to Communication?

 

Session Overview

In this presentation from the 2020 GovComms Festival, Research Officer Boris Chapoton from the Université Jean Monnet Saint-Etienne discusses how the government and media try and get important messages to the public during times of crisis, and whether or not they are working with or against each other.

Drawing from what Boris has seen happen in France during the COVID-19 pandemic, he teaches us what can be learnt from how the French government and media communicated sometimes inaccurate information about the pandemic.

In 2020 when the global pandemic hit, new technology allowed for us to be exposed to more voices and more conflicting sources than we have ever seen before. As a result, it was found that it can be easy for someone to report on or read something that may be ‘fake news’.

Watch this presentation to learn not only how to watch for what is a trusted source of information but learn how to make sure you are sharing trusted sources of information too.

After watching this video, you will:

  • Learn about how the French media and government communicated important messages during the COVID-19 pandemic.
  • Know how to facilitate the adoption of preventative strategies during times of crisis.
  • Understand how the government and media work together to get important messages to the public.

Please note that this is a recording of a live presentation.