Australia’s Sustainable Ocean Economy

90-minute high-profile Webinar event

The Global Ocean Policy Section within the Department of Agriculture, Water and the Environment required contentgroup to produce a 90-minute, high-profile webinar event from their premises in the John Gorton Building, Parkes.

The 14 nation High-Level Panel for a Sustainable Ocean Economy (Ocean Panel) is the only ocean policy body comprising of world leaders. Established in 2018, the Ocean Panel is building momentum towards a sustainable ocean economy where effective protection, sustainable production and equitable prosperity go hand in hand.
The live webinar on 3 December 2020 marked the launch of a publication of international significance: Transformations for a Sustainable Ocean Economy. Opened by an address from Prime Minister the Hon Scott Morrison MP, the event featured leaders in sustainable seafood, Indigenous guardianship and equity, ocean and atmospheric science, and sustainable finance. Leading the panel also was Minister for the Environment, the Hon Sussan Ley MP, discussing opportunities and challenges for Australia’s sustainable ocean economy.



contentgroup worked closely with the Department to define and plan the parameters of the event. The webinar was relatively complex, with a mix of in-studio and remote speakers presenting during the event.

Given the public profile of the event, contentgroup ran multiple technical tests to ensure all remote panellists were able to present effectively on the day. We used the technology platform, Zoom, to produce all elements of the event from the registration page through to the final delivery of data and analytics reports. Following the event, the Department also received a recording of the broadcast and a copy of the transcript.

Following the event, the Department received a range of positive anecdotal feedback from both presenters and audience members. A total of 640 individuals registered for the event with 58 audience questions being asked of the expert panel.

‘’We worked with contentgroup on an expert panel webinar event to mark the launch of the High-Level Panel for a Sustainable Ocean Economy’s Transformations for a Sustainable Ocean Economy: a Vision for Protection, Production and Prosperity. With Minister Sussan Ley participating as a panellist, it was essential that the webinar ran smoothly and to schedule. James and Ben were fantastic throughout the entire process and were flexible and proactive with last-minute changes and requests. We are grateful for contentgroup’s hard work and professionalism. The webinar was delivered seamlessly and we would absolutely recommend them to others.”
Paula Perrett
Assistant Secretary, International Strategy and Engagement Branch, Trade, Market Access and International Division, Department of Agriculture, Water and the Environment


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