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9 October, 2017Content Communication, Government, Social Media, Strategic Communication, , , , , , , , , , , , , , , , , , , , , , , jessica

Case studies: Government and Influencers

By now we should all know that influencers are a successful marketing tool, we know what they are and the general idea behind them (if you need a refresh, visit our previous blog on the topic here). Let’s get practical and have a look ...

29 September, 2017Content Communication, Social Media, Strategic Communication, Tips, , , , , , , , , , , Lydia Stevens, jessica

Twitter set to double its character limit – why? And what does it mean for your comms strategy?

NEWS UPDATE: Twitter set to double character limit – what does it mean for your comms strategy? It could be the best possible move for the ailing social media platform, with user numbers stagnating on the platform and those who were on...

11 September, 2017Government, Social Media, , , , , , , , , , , , , , donovan

Social media on the campaign trail: how Obama and Trump got the upper hand

The US presidential race has always been an enigma; how do candidates gain popularity and boost your voter numbers? Historically, this has been about getting your face out there; billboards, TV interviews, aim for a front page shaking hand...

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