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4 September, 2017Social Media, Tips, , , , , , , , , , , , , , , , Admin

When less isn’t more – pitfalls of link shortening

As communicators, we’re always searching for new tools to help shape our content and boost audience engagement. In a world of short word limits and shorter attention spans shortening links to websites is commonplace in a bid to make a ...

12 July, 2017Content Communication, Government, Strategic Communication, Tips, , , , , , , , , , , , , Lydia Stevens

contentgroup: Canberra ⇒ Australia ⇒ Singapore ⇒ World!

Ever since 2013, contentgroup has had the express vision of becoming the world’s leading content communication agency for government and the public sector by 2020. We don’t shy away from this vision. In fact, we talk about it first t...