Our Mission
Helping Government and the public sector strengthen communities and improve the wellbeing of citizens through effective content communication. —David Pembroke, Founder & CEO
 

Content Communication

Content Communication is at the heart of everything we do. Thinking strategically then creating and publishing content on your own platform is the most effective and efficient way to tell your story to help you achieve your objectives.

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Public Relations

Building and maintaining strong and trusted relationships with media and stakeholders is the purpose of effective public relations. Our approach includes research, planning, execution, measurement and evaluation.

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Content Production

Content is our business. We produce high quality, engaging video, audio, stills, text and graphic content to help our clients tell their stories so they achieve their objectives. We have a video/audio production studio in our office in Canberra’s CBD.

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Employees want ham, not spam

When email is the appropriate form of internal communication, I implore you – please click with care, or a virtual barrage of send-to-all diatribes may simply spam your audience. Organisations all too often fall into the trap of over-communicating important messages via email in an attempt to be seen as acting in a trusted and transparent way. But employees don't want spam, they want ham.

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Case Study

Synergy Group Australia

Synergy Group Australia is a leading provider of professional consulting services to the federal government and not-for-profit sector and the firm’s performance was recognised with a Telstra Business Award in 2015 and National Accounting Award in 2016. With significant growth, the challenge of attracting and retaining quality staff to manage current and future workloads has emerged. contentgroup was engaged by Synergy in the second half of 2015 to develop a content communication strategy and then oversee its implementation.

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Content Communication

Content Communication is at the heart of everything we do. Thinking strategically then creating and publishing content on your own platform is the most effective and efficient way to tell your story to help you achieve your objectives.

Read More
 

Public Relations

Building and maintaining strong and trusted relationships with media and stakeholders is the purpose of effective public relations. Our approach includes research, planning, execution, measurement and evaluation.

Read More
 

Content Production

Content is our business. We produce high quality, engaging video, audio, stills, text and graphic content to help our clients tell their stories so they achieve their objectives. We have a video/audio production studio in our office in Canberra’s CBD.

Read More
Public Sector Content Marketing Weekly Updates