Essential services
We help government and the public sector:
- Prepare effective, citizen-centred communication strategies and plans.
- Prepare, edit, design and proofread useful, relevant and effective communication materials: web content, brochures, annual reports, graphic design, videos, animations, podcasts, webinars and social media.
- Measure and evaluate the impact of communication activity.
- Build capability through expert advice and training.
- Access a team of security-cleared professionals to meet surge capacity needs.
Strategic communication
We help our government and public sector clients achieve results through the application of our evidence-based planning framework (D2CCE). Our process defines objectives, audiences, stakeholders, channels, content types, measurement and evaluation. Our approach creates a clear direction for a project or program and identifies roles, responsibilities, risks and benefits. It is an essential tool.
Content Creation
We create and edit a range of impactful content. Our writers and editors draft and proofread blogs, annual reports and social media posts. We produce high-quality video, motion graphics, podcasts and webinars from our in-house studio, and offer user-centered graphic design services so your content is accessible and professional.
Stakeholder engagement
Using an evidence-based approach, contentgroup can identify the interests, priorities and needs of your diverse stakeholder groups, including across government, industry and the public. Interviews and data analysis will help to determine the best messaging, channels and cadence to tell your story and engage effectively.
Expert advice and training
contentgroup’s mission is “to help government strengthen communities and improve the well-being of citizens through effective communication’’. We are committed to building the capability of our clients through expert advice and training.