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How to interpret the media in breaking news

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When news of the Boston bombings broke yesterday, I prepared myself for an all-out media panic.

You know the type. When there’s a big breaking news story we can almost guarantee around the clock coverage, even if the story isn’t really …

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Are you looking for an internship opportunity?

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Are you a third year university student studying Public Relations?

contentgroup has hosted interns for over six years and prides itself on providing real life experience of what the public relations workplace offers.

With PR changing by the day, an internship at …

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contentgroup e-news March 2013

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We hope you enjoy the latest edition of contentgroup’s e-news.

In the latest edition we share our thoughts on Content Marketing World, some recent social media seminars we have attended, as well as reviewing some of our recent client work.

Also don’t …

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Social media tips and tricks

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Over the last couple of weeks I have been lucky enough to attend two courses run by Canberra BusinessPoint at the Canberra Business Council. The first dealt with how to run an effective and profitable website and was presented by …

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Video – A powerful storytelling tool

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In 2006, Aspen Medical was asked to build, staff and run a hospital in East Timor to support the International Stabilisation Force in Timor.

7 years on and with the mission complete it was time to wind up the operation of …

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Rising to the content challenge

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DV alert is a domestic violence prevention program funded by the Australian Government and run by Lifeline.

contentgroup created a range of compelling content (video, audio, stills, text) to educate and engage the target audiences identified by the DV Alert team.

Strategy

Working …

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Enrol for social media training today

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Are you interested in learning how to use social media effectively?

Do you want to learn how to promote and engage actively with clients and stakeholders to enhance brand and reputation, promote services, foster advocacy and build communities?

The reach and depth of …

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Social media’s impact on journalism

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The impact of social media on traditional journalism is increasing every day and local ABC radio personality Tim Gavel joined contentgroup tv recently to discuss the topic.

Gavel has been part of the ABC for 25 years now and has seen …

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