Founder and Managing Director
Since establishing contentgroup, David has specialised in the provision of strategic communication advice, advocacy and reputation management for clients in Government and the private sector. A skilled advocate with a broad network of contacts, David has a demonstrated record of high level, reliable and timely advice to his clients, particularly on ACT and Federal Government affairs.
His government clients have included the ACT Chief Minister’s Department, the Office of the Commissioner for Sustainability and the Environment, the Commonwealth Department of Defence, the Department of Agriculture, Fisheries and Forestry, the Department of Infrastructure and Transport, Austrade and AusAID. Media clients include the Sydney Morning Herald and the Australian Broadcasting Corporation. David also works closely with the not-for-profit sector.
David has special expertise in the sports sector, where his clients have included the Australian Rugby Union Team, the Wallabies, the ACT Brumbies and the Australian Sports Commission. He has also managed many private sector clients in the property sector, financial services, sport, environment, industry, the arts and culture.
David Pembroke graduated from the University of New South Wales with a Bachelor of Commerce degree (Marketing major). He worked for a major American multi-national in marketing then spent eight years with ABC Radio Current Affairs, including three years as a political correspondent in the Canberra Press Gallery. David left the ABC in 1997 to establish contentgroup. David is a member of the International Association of Business Communicators.
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David Polglase is a senior communications expert who specialises in the sporting sector, both in the Canberra region and across Australia. David works closely with a number of Australia’s elite sporting teams at the national level. David specialises in the provision of strategic advice on communications, campaign development and implementation, branding efforts, media relations and issues management. A key focus of David’s recent work was linked to the Olympic cycle, working with elite sports to build and maintain profile in the lead up to the London Olympics in 2012.
A member of Australia’s Beijing, Vancouver and London Olympic teams, David was a trusted adviser on communication approaches and associated issues management. David’s past and present clients include the Australian Sports Commission, Rowing Australia, Australian International Shooting Limited, Canoe Kayak Australia, the National Trust of Australia, Murray Darling Basin Authority and Skins Compression Garments.
David is currently working closely with the Centenary of Canberra and ACT Land Development Agency on producing high level communication strategies for their respective projects.
David joined contentgroup in 2006 upon completion of a Bachelor of Arts degree, specialising in History and International Relations, at the Australian National University.
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Jacqui Garrity is a soon-to-be graduate of the University of Canberra. She is interested in the growing importance of social media as a tool to communicate and circulate reliable and meaningful content.
Jacqui is a junior communications coordinator, focusing on building her writing and communication skills. Jacqui’s experience in professional newsrooms, reporting for print media and radio gives her a sound understanding of media relations, enabling her to assist clients to work productively with the media.
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- Bachelor Degrees in Arts and Journalism (majoring in Public Relations and International Studies), University of Canberra
Sophie is an experienced communications coordinator who has worked with a number of high-profile clients including Commonwealth and ACT Government Departments and private sector clients on their communication and engagement strategies. This has involved stakeholder management, reviewing and analysing key documents and developing strategies and tactics designed to engage with audiences.
Sophie writes persuasive content to support these strategies, including media releases, web content, articles and newsletters. Her ability to distil complex concepts and text into simple and meaningful content is proven.
Sophie is a graduate of the University of Canberra, with Bachelor Degrees in Public Relations and International Studies. She is competent in the Japanese language, having spent time studying in Japan. Sophie utilises her skills to assist the Lifesaver Foundation, an organisation which focuses on promoting Lions Clubs and their activities throughout Australia.
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Head of Production
Ben is a screen industry professional with a long expertise in television and multimedia production. Focused on client needs, Ben calls upon his extensive experience in broadcast television, to deliver effective video content of a high standard with a message that stands out.
With more than 20 years’ experience in news and current affairs, Ben worked as a camera operator and video editor for several Australian TV networks including Seven, Sky News, and SBS. He covered national and international news based in the Parliamentary Press Gallery in Canberra, and later worked on the ABC “Stateline” program.
Ben is also experienced in audio production and has composed music for various television current affairs programs.
Prior to joining contentgroup Ben worked in media production for the Commonwealth public service. As senior editor at the Department of Education, Employment and Workplace Relations, Ben oversaw the technical and aesthetic aspects of video content for the various portfolio areas of the Department. This role included delivery of web video campaigns and live streaming Ministerial events.
Since joining contentgroup Ben has produced a variety of video content for The Canberra Business Council’s ACT Export Awards. He produced and shot short videos for the Canberra Business Council’s Business Point Awards. He has co-produced Centenary of Canberra Sponsors profile video which recently debuted at the Centenary of Canberra launch events. He has also produced a short piece for the Canberra Convention Bureau, “What is the bureau?”.
Ben has also been instrumental in the set-up of contentgroup’s purpose built studio located in our city office. In particular, he has his role has included managing the construction of the studio as well as the procurement and installation of equipment.
- Associate Diploma in Television Production.
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Anna is a skilled production manager with 20 years experience across TV, radio, publication and new media. With expertise in production management and content generation, Anna is uniquely placed to provide reliable and authoritative advice and support across all aspects of multimedia production to ensure it happens on time, on budget and to a high standard. A highly experienced project manager, Anna supports clients to exploit multimedia options to meet their communications objectives and to make the most of their content.
Anna began her career working in Magazine Publishing as a production assistant/co-ordinator directing stills photography and managing fashion advertising campaigns both within Australia and the UK.
On returning to Australia, Anna moved into television production. She worked for more than ten years for the ABC in all areas of production for news and current affairs, based in the Parliamentary Press Gallery. Having also worked as an Archivist and researcher for some of the ABC’s leading current affairs programs such as 4 Corners and the 7:30 Report.
An Independant documentary director/co-producer, Anna’s documentary film, ‘The Silent Hunger’, which examined eating disorders was sold successfully both locally and internationally.
Anna also has extensive online experience. She was part of the ABC’s first local radio new media producers team, where she established Radio 666 ABC’s website using radio and TV content as well as developing and shooting video and radio stories. She was producer and content manager for the ABC’s ground-breaking public affairs website, The Public Record, based in the Canberra Press Gallery. Which offered the first online coverage of the weekly National Press Club address and comprehensive coverage of state and federal elections.
Anna has an Associate Diploma in TV and Video Production
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Diploma in Fine Arts majoring in photography.
Certificate IV in Broadcasting
Certificate in Production Management
Current member of WIFT (Women in film and Television) Australia