Brand Canberra

contentgroup has formed part of the project team responsible for delivering and implementing Canberra’s new brand.

The objective of this project is to help tell the story behind Canberra’s new identity – through a range of communication tools.

contentgroup’s primary focus was to develop a communication strategy that would inform all work undertaken across the nine month contract.

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Paladin Risk Management

contentgroup was approached to provide communications support and content production to promote the business more widely on digital and traditional media platforms. Part of this ongoing engagement includes the production of a series of information videos to inform the audience of the benefits of good risk management.

The business continues to grow as we publish and promote his content and more people sign up for his accredited National Risk Management courses.

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Rural Funds Management

Rural Funds Management (RFM) is one of the oldest and most experienced agricultural funds managements organisations in Australia.

Learn how content marketing helped them list on the Australian Securities Exchanges.

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Kingston Foreshore

contentgroup was engaged by the ACT Government’s Land Development Agency (LDA) to prepare their 2012-2017 Communication and Events Plan for the Kingston Foreshore.

Whilst considering the core objectives of the project, contentgroup also developed a number of key messages, target audiences and desired outcomes for a region that has the potential to become one of Canberra’s most desired locations.

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UN Women

contentgroup is working with UN Women Australia, the National Committee for UN Women in Australia and one of 18 UN Women National Committees, including the US, UK, Sweden and Canada.

As well as strategic communications advice, contentgroup has provided social media training to the National Office team in Canberra , equipping them with new social media skills to promote their membership programs, raise public awareness of gender and development issues and support fundraising for UN Women projects around the world.

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Lifeline Australia

Lifeline Australia provides domestic violence response training on behalf the Australian Government.

The purpose of creating a suite of content was to support the efficient and effective delivery of the training program and to encourage enrollments.

The content assets were created in 2012 and are still providing value in 2014.

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